Hollins University

Head coach Carrie Moore O’Keeffe

Coach Carrie Moore O'Keeffe came to Hollins from Washington, D.C., where she played professionally with the Washington Freedom as a defender for all three years of the WUSA’s existence. During that time, O’Keeffe’s primary responsibility was man marking the most dangerous attacker on the opposing team. Following Carrie’s second season, she was named a WUSA All-Star, playing with and against the best players in the world in the All-Star game. With teammates Mia Hamm and Abby Wambach, O'Keeffe played a vital role at center back on the Freedom team that won the 2003 WUSA Championship. Carrie played in every minute of every game that season.

On July 1, 2010, O'Keefe was named as one of five finalists for induction into the Washington Freedom's "Hall of Freedom." The Hall of Freedom is the highest honor that the Washington Freedom women's professional soccer club bestows upon its former players and personnel, with membership extended in recognition of exceptional achievements, dedication and service to the club.

Before turning pro, O'Keeffe starred at the College of William and Mary as a central midfielder from 1996-1999. During her collegiate career she led the Tribe to four straight conference championships while earning all conference awards in all four seasons. In August of 2009, O’Keeffe was named to the Colonial Athletic Association’s Silver Anniversary team as one of the top 25 players to play in the league’s 25-year history.

Although O’Keeffe grew up playing for the Roanoke Star Soccer Club (playing on the boys team when there was no girls team), she played her final two years of club soccer with the McLean Zephyr, helping the team capture the USYSA National Club Championship in 1995.

In 2004, Carrie participated in the United States U19 Women's National Team camp as an overage player before the world championship in Thailand. O'Keeffe’s coaching experience includes time at Harvard University and with the Washington Freedom Soccer Club.

Carrie and her husband, Jay, have two children, Caroline and Jack.

Carrie's player profile from the Washington Freedom »

Co-Head Coach & Recruiting Coordinator Landon Moore

Landon Moore is Carrie's brother. Also a talented player, Moore graduated from Hampden-Sydney College in 2003 after a solid playing career. Moore has coached at all levels beginning at Fuqua School in Farmville, Virginia during his senior year. He has been a head coach in the Virginia Olympic Development Program and in the Roanoke Star Soccer Club (also as Director of Roanoke Star Academy from 2007-2008). Moore holds licenses from the National Soccer Coaches Association of America and the United States Soccer Federation, the highest of which is the NSCAA Advanced National Diploma.

Among his coaching accomplishments, Moore has engineered the rebuilding of the soccer program at William Fleming High School. After a 0-15-1 season in his first year, he transformed the program from one that had not won a game in a five-year span into a program that won ten games and reached the quarterfinals of regional playoffs two years later. In 2009, the Colonel's soccer program included a girls team and a JV team for the first time in school history. Moore credits the turnaround and growth of soccer at the Roanoke City high school to diversity -- players from more than thirty countries have represented the program in his five years.

Landon is the creator and director of Star City Soccer Foundation, a nonprofit organization that helps refugee and immigrant youths achieve academic growth, athletic excellence, and learn essential life skills through their involvement in soccer.

Jon Bohland, Volunteer Assistant Coach

Jon is an assistant professor of political science and director of the International Studies Program at Hollins University. In addition to his teaching and scholarship, Jon has been involved in youth soccer in some capacity nearly all his life. He was a three-year starter and 1st Team All-State Defender in 1990 at Blacksburg High School, helping lead the Bruins to their first of ten AA state titles in 1989.

As a coach, Bohland guided both the boys and girls soccer programs at Rocky Mount Academy in Rocky Mount, NC from 1996-2001. In that time, he was named NCISAA 1-A Coach of the Year twice, Rocky Mount Telegram Coach of the Year twice, and led the girls team to the only state title in their history in 2001. Since moving back to Virginia, Bohland has been a staff coach for Roanoke Star soccer club and served as an assistant to Shelley Blumenthal for the Blacksburg High School boys team from 2005-2007. In that time, the Bruins won two state titles and were runners-up once, compiling an overall record in that span of 66-5-1. Bohland served as co-head coach with Travis Bishop for the Bruins in 2008 and led the Bruins to a 22-1 overall record and an 11th straight appearance in the AA Final Four. Blacksburg spent time that season as the nationally #1 ranked team on the spring boys high school team on the ESPN-High School Poll and both coaches were named district and region coaches of the year.

Bohland holds a NSCAA national coaching license and lives in Roanoke with his wife, Cindy, and daughter, Isabella.