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ARTS MANAGEMENT

CONTACT

William Krause
Director, Certificate in Arts Management
(540) 362-6619
wkrause@hollins.edu

Hollins University
P.O. Box 9643
Roanoke, VA 24020

Arts management certificate creates another career path.

Financially successful artists and art institutions need business savvy as well as inspiration. Arts managers combine their love of art with the business of art. The certificate in arts management includes course work in the visual or performing arts, communications, and in business. Two internships in arts management and a final project of the student's choice are also required.

The Certificate in Arts Management is open to majors in the visual or performing arts: art history, studio art, dance, film, music, or theatre. It requires 22 credits, but because it's a certificate program, students can fulfill the requirements for the certificate by making prudent choices in their general education courses and electives, without adding credit hours beyond those required for the bachelor of arts degree.

Requirements
  • Course work in visual or performing arts from two areas outside the major (8)
  • BUS 100: Introduction to Business (4)
  • BUS 320: Managing Nonprofit Organizations (4)
  • One course from the following or a course approved by your major advisor: (4)
    1. BUS 228: Marketing
    2. COMM 231: Writing for the Print Media I
    3. COMM 322: Public Relations Principles
    4. COMM 343: Organizational Communication
    5. CMPS 200: Microcomputers in the Business World
  • Final project in the junior or senior year, registered as an independent study in the major department (2)
  • Two internships in the area of arts management, one of which must be a full-term or summer internship.
Internships

The Hollins Career Center is a valuable resource for finding internships that provide real-world experience in arts management.

  • Arts Council of the Blue Ridge, Roanoke, Va.
  • The Biltmore, Asheville, N.C.
  • Center in the Square, Roanoke, Va.
  • Chicago International Children's Film Festival
  • Chicago Lyric Opera
  • Dallas Opera
  • The Flea Theater, New York
  • Institute of Contemporary Art, University of Penn.
  • Jazz@Lincoln Center
  • Miramax Films, New York
  • Museum of Arts and Sciences, Daytona Beach
  • Museum of Fine Arts, Houston
  • Opera Roanoke
  • Virginia Film Office, Richmond, Va.
  • Virginia Stage Company, Norfolk, Va.